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Video Marketing – Optimizing and Getting Traffic to Videos

Video Marketing – Optimizing and Getting Traffic to Videos

| August 31, 2017 | 0 Comments

Okay, you have made what you believe to be the most helpful, informative, value packed video ever created on a particular topic. You can’t wait to sit back and reap the rewards of all your hard work, watching your brand and wallet grow impressively overnight. Think about this though … What if no one watches […]

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Types of Video You Can Create for Your Business

Types of Video You Can Create for Your Business

| August 30, 2017 | 0 Comments

The following are just a few types of videos you can create to grow your business. Testimonials – Record a customer saying something good about your company, product or service. You could also record yourself reading testimonials you have received online or via email. How-to videos, tutorials – Consumers say how-to videos which explain a […]

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Tools You’ll Need for Video Marketing

Tools You’ll Need for Video Marketing

| August 28, 2017 | 0 Comments

Here is where a lot of marketers get caught up in the process. They worry that since they don’t have thousands of dollars of video recording and editing equipment, they should not get started. This is a mistake. The cameras on many smart phones these days are more than acceptable for recording video. You will […]

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Why Video Over Other Types of Content?

Why Video Over Other Types of Content?

| August 26, 2017 | 0 Comments

You have heard it all before. It seems every year or so, someone tells you that “fill in the blank” marketing is the future of business success on the web. Marketing tactics come and go, and so do their efficiency levels. One approach to building your business that doesn’t appear to be trending down anytime […]

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Why Testimonials “Connect” with Your Audience

Why Testimonials “Connect” with Your Audience

| July 26, 2017 | 0 Comments

Have you ever read a testimonial about a product? You probably have. People read reviews and testimonials all the time, to help them make buying decisions. They want to know what other people just like themselves think about a product or service before they take the plunge. This just makes sense. Using other human beings […]

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Facebook Live vs. Youtube Live vs. Instagram Stories vs. Periscope: Which Live Video Platform is best for Your Business?

Facebook Live vs. Youtube Live vs. Instagram Stories vs. Periscope: Which Live Video Platform is best for Your Business?

| July 24, 2017 | 0 Comments

Thanks to social live streaming services, even non-techies are able to create videos like the pros. In fact, it’s the “realness” of these videos that viewers really love. From sharing views to breaking news, the use of social live streaming appears to be thriving. Interestingly, it has led to a heated contest between the major […]

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Story-Based Content Connects With Your Audience

Story-Based Content Connects With Your Audience

| July 23, 2017 | 0 Comments

People love stories. Before written communication, telling stories was a way to pass down knowledge. Humans recorded their history by telling stories. There’s just something about a story that grips your audience and holds them until the end. They absolutely must find out what is going to happen to the protagonist, and this gets them […]

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A Podcast Builds a Relationship with Your Audience

A Podcast Builds a Relationship with Your Audience

| July 21, 2017 | 0 Comments

We like people that are like us. When you hear someone saying things you agree with, or mentioning that they have encountered the same problems you have, you begin to like and trust that person. Subconsciously, you connect better with an individual when you hear that person talk, rather than when you read something he […]

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5 Stats That Show How Deeply Video Connects With Your Audience

5 Stats That Show How Deeply Video Connects With Your Audience

| July 19, 2017 | 0 Comments

People love video. Think about the last time you stumbled across a blog post that was recorded in video, and also written. Though the message was the same in text and video, the video probably resonated with you on a much deeper level. You may have even watched the video rather than taking the time […]

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What Makes a Video Go Viral?

What Makes a Video Go Viral?

| July 17, 2017 | 0 Comments

The media site Upworthy is known for its viral videos. The company’s video content just “clicks” with so many people, and the result is shares, likes, tweets and re-tweets across social media sites. Even though Upworthy is revered for its ability to make videos explode in popularity, a recent study showed only 0.3% of their […]

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