The Upside and Drawbacks of Affiliate Marketing

| March 16, 2017

The biggest drawback to affiliate marketing is that you are not in control.

At any time, for any reason, justified or not, a company can kick you out of it’s affiliate program. This is why is it so important to own your own blog or website, and your own product.

There is no doubt you can make a very good living doing nothing but affiliate marketing. But since someone else is always going to have the last say over how you do business, what you get paid, when you get paid and even if you can be their partner or not, you should look into building online products and services that affiliates can promote for you.

Another downside is the inconsistent income.

Until you reach a really high level of notoriety in the Internet marketing community, your paychecks can vary wildly. It also takes a long time to get paid by some affiliate programs. We mentioned earlier that Amazon pays you every 30 days, for the past 30 days’ sales. If you can’t wait 60 days to get paid, this is not a good program for you. Other companies and individuals pay immediately upon a sale.

Some affiliate marketing networks and companies really put you through the ringer in the application process. This can definitely be a downside. You also may be looked upon by others as a “snake oil salesman”. So be careful not to promote just anything. Your reputation is on the line. Only represent products and companies that are reputable, deliver great value, and always keep the customer in mind.

In the pros and cons argument of affiliate marketing, one con is that you could end up doing business with a company that simply decides not to pay you. Stick with the networks we recommended earlier, and this will not be a problem.

Also, you are in charge of finding customers. You have to develop traffic streams. If you cannot get your affiliate offer in front of enough people, you are not going to make much money. On top of that, creating content, consistently delivering high value to your blogging readers or website visitors, is all up to you. In the affiliate marketing relationship, the affiliate is responsible for creating traffic.


The Upside of Affiliate Marketing

Now that we’ve discussed the potential “dark side” of affiliate marketing, let’s recap all of the positives. Because honestly, you wouldn’t be reading this report if you haven’t already heard of the amazing benefits that affiliate marketing has to offer, which include the following:

  • You can get started with absolutely no money. This is because of the global reach the Internet offers, and free blogging, website, video and social media platforms like YouTube, Facebook, Blogger.com and WordPress.com.
  • You don’t need a product or service to get started. That means within literally minutes or hours of reading this report, you can be making money as an affiliate marketer.
  • It is the fastest way to start an online business.
  • As an affiliate sponsoring some other person’s or company’s products and services, you have no customer service problems. You simply refer people to websites that pay you a commission. They handle selling, getting the product in the hands of your customers, and customer service after the fact.
  • It doesn’t matter if you are a man or a woman, how old you are, how much you know about online marketing, or any other specific demographic. The Internet simply doesn’t care who you are. It will send you money through the affiliate marketing model when you do things a certain way, the way outlined in this report.
  • You can make a difference in the world. There are millions of products and services offered through affiliate marketing. Find one that you are passionate about, one that can change lives for the better, and you make money while helping create a better world.
  • If you own a product or service, you can have hundreds of affiliates doing all the sales work for you. This turns your small blog or website into a traffic center that churns out sales and profits every day, and other people do all the heavy lifting for you.
  • Affiliate marketing allows bloggers and website owners to create additional income streams.
  • You can start your affiliate marketing business part-time, working it profitably for just a few hours a week.
  • You can make money with this business model anywhere in the world. If you have access to an Internet connected device, you can run your business.

For the blogger or website owner, affiliate marketing can be a great way to add a passive income stream to your piece of Internet real estate. If you have a product or service you offer, you can get others to sign up as affiliates, and they spend their time, money and efforts selling your offerings for you.

As an affiliate sponsoring products and services offered by someone else, there is zero overhead. You will not have to worry about customer service complaints, bookkeeping, order fulfillment, owning a physical retail outlet and all of the other things that traditional business owners need to be concerned with.

It costs absolutely nothing to get started. If you are a man or a woman, young or old, and live in the wealthiest city or the most impoverished suburb, you are on an equal playing field with everyone else. Truly anyone can make money online with affiliate marketing, which is easily the quickest and simplest way to get started with an online business.

If you are a blogger or website owner thinking about getting involved with affiliate marketing, there are a lot of attractive reasons to do so. The best time to become an affiliate marketer for bloggers and those with an Internet presence was years ago. The second best time to benefit from this business model is today. Use this report to develop some sort of affiliate marketing presence online today, and who knows, you could become the next Amazon.

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